4 Traditional Customer Outreach Methods to Ditch

There are certain traditional customer outreach methods that are just no longer working for businesses. If you’re still using them, you’re wasting time and money, when you could be developing other areas of your marketing strategy and obtaining better results. These days, most marketing takes place online and not in print. Communication happens via mobile devices, rather than in the mail. Even e-mail is a somewhat outdated form of communication, since information now is conveyed on a second by second basis, using social media and newsfeeds. These are all reasons why you should ditch old-fashioned and outdated tactics for engaging with your customers. You’re not getting anything out of it, and if anything, it makes your company look dated. While some customers will stick with brand loyalty, there’s nothing that will make you look inaccessible faster than not having an e-mail address or solid website. That’s just the beginning, though. Here are four traditional marketing outreach methods that are no defunct into today’s information rich world. Postal Mailers with Coupons While postal mailers can occasionally be useful, generally they’re a […]

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Managing People Who Don’t Get Along

Nothing can be more frustrating that being in charge of a group of workers that do not work well together. Ego and emotions can quickly fly off the handle creating tense and often hostile environments in your business. This can cause a huge loss in productivity as well as trust and camaraderie among your staff. Often times business owners don’t realize where the situation is headed until it’s too late and emotions are running high and people are no longer getting along. Simply firing everyone won’t solve your problem in the long run, so it’s best to learn some tactics for getting your team to learn to cooperate once again. Often that means a staff meeting as well as private meetings with each employee to sort out the heart of the mess and get everyone back on track. This can cut into work schedules, especially yours, but it’s important to address the problem as soon as you realize you have it. Finding the Source Of The Struggle Every problem has its beginning, and your primary objective as boss is to […]

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3 Common ‘Not So Bad’ Workplace Offenses that Are Worse Than You Think

Just about every company deals with employees that can cause trouble for the company, other coworkers, or themselves. These people often commit workplace offenses that they don’t believe to be as bad as they really are. Workplace offenses cause chaos and distrust in the workplace, which can lead to a toxic workplace environment. Before you brush off some of those ‘typical’ offenses that happen in the workplace, take a moment to consider exactly how damaging they can be, and why you shouldn’t tolerate it in your company. Stealing a Coworker’s Food If you’ve never had to deal with the annoyance of having a coworker steal you food, consider yourself lucky. There are few things worse than thinking about your lunch for half of the workday, only to discover that someone else has eaten it. Many companies consider someone stealing lunches as just one of those things that happen, but it is something that definitely shouldn’t be tolerated. When an employee steals another person lunch, they are telling the entire company that they couldn’t care less about the people that they […]

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5 Different Types of Boss You Can Be

Running a business is all well and good, but not all of us find it easy to be a boss. There’s so many things that you need to keep in mind when you decide to run your own company, and one of the most important things is knowing what kind of boss you want to be. Being the right boss is highly important, since it is really the backbone of your company’s future success. You can have a successful company if you aren’t a good boss. There’s so many different types of bosses, and you may find yourself wondering about the various types of bosses, and which one you should be. You can’t become the right kind of boss if you don’t know what types of bosses there are to begin with, and that’s why were here to help. With our help, we can tell you about all the different kinds of bosses that there are and tell you which one that you should try to be. We can also tell you about the various downfalls and risks of being […]

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